Is it strategic or downright discordant for luxury fashion brands to expand into the food and beverage business? As competition turns stiffer amid a stalling global market for personal luxury goods, such an entrepreneurial endeavour is becoming the norm.
However, whatever the answer is, we will bite the bait. Luxury has always been about a lifestyle, about embracing an elevated experience—and, that’s what these branded eateries bring to us. After all, who doesn’t wish to end off a leg-killing shopping sesh with a rejuvenating round of high tea?
From the doors of Dior to the gates of Gucci, here are a few branded eateries that you should make a reservation at if you’re ever in the area.
What To Wear: